A dashboard you keep
Built on your own numbers during the session, still running on Monday.
Hands-on business AI workshop Zerilab × APW
Enable AI in
your business now.
The exact playbook that saved our clients 80%+ on cost — built into your business in five hours.
- 5 Sep 2026
- 1–6 PM
- APW Bangsar
- RM799
- 30 seats
Seats are confirmed over WhatsApp. No forms.
Who's in the room
Built for people who run something.
- Founders
- Business owners
- Senior managers
- Operators
A premium, professional room of people who want working systems, not demos.
Not for you if you want a prompt list. We're not giving you away prompts — we're giving you an actual workflow.
The framework
MIFB. The four steps we run on every client.
We built this framework over three months of putting AI into real businesses — specifically to avoid the flaws we kept hitting. You’ll run all four on your own business on the day.
- 01
Mindset
AI is not magic. AI is not God.
Rubbish in, rubbish out. And AI is a yes-man: whatever you say to it, it will tell you "yes, let's do it." Start here or everything after it breaks.
- 02
Identify
Repeatable · documented · high-impact, low-effort.
A one-product e-commerce business spending RM5K a month on a CS team hits all three. Repeatable — there's already a refund script. Documented — the playbook exists as a PDF. High impact, low effort — support is the most important thing in e-commerce, and it's all written down already.
- 03
Filter
Decide what not to automate. This is the most important part.
Anything that lives on human touch stays human. A dental clinic's support line: patients call to speak to a person and book a consultation — put an AI in front of that and you lose the trust. A face cleanser: don't let an AI say something wrong about a product tied to somebody's health.
- 04
Build
Build with Claude and your team.
Don't start without them. Your team is the most important asset you have, because the data is with them, not with you. Let the team supervise the build.
The curriculum
Four builds. Everyone leaves with all four.
- 01A competitor brief
Claude as an operator
Run an agentic competitor-research workflow.
- 02A dashboard on your numbers
The live dashboard
Connect a Google Sheet, generate a dashboard.
- 03A week of posts + ad copy
Marketing, integrated
Turn a dashboard insight into content.
- 04A one-page operating plan
Make it a system
Save the workflows into a weekly rhythm.
What you keep
Three things, in your hands, by 6:00 PM.
Claude workflows you rerun with your team
Agentic patterns for research, operations and writing, saved and reusable.
A marketing playbook wired to your data
The two systems joined: what the dashboard shows drives the next campaign.
RM799 once. One automated workflow pays it back in month one.
Run of show
5 September 2026 · 1:00 to 6:00 PM
- 1:00
Doors, laptops, accounts
Setup, so every attendee builds from minute one.
- 1:30
Claude as a business operator
Agentic workflows beyond the chat box.
- 2:30
Build: the live dashboard
Each attendee connects their own business numbers.
- 3:45
Break
Coffee, and a look at what other tables built.
- 4:00
Marketing AI, integrated
Campaigns driven by what the dashboard shows.
- 5:00
Apply it, then Q&A
Each attendee maps the system onto their business.
- 6:00
Leave with the system live
Not a talk. Real use cases, real business data, and a working system by 6:00 PM.
The room
30 seats.
Capped on purpose.
This workshop is only for 30 seats. We want it to be an intimate setting — we really want to understand your business and use Claude to help you. A small room means every attendee builds with direct help beside them.
“We're not just giving you away prompts — we're giving you an actual workflow.”WhatsApp us to book a seat
Who's teaching
The two people who build this for clients.
Shaun Mak
Chief Technology Officer, ZeriLab
Leads the engineering: platform architecture, infrastructure and the compliance work behind Zerilab's regulated client systems.
Ernest Leong
Chief Marketing Officer, ZeriLab
Runs the marketing side of Zerilab's AI builds — the campaign work, the content systems and the playbook you'll build in session three.
Recent client work
- WhatsReply
- Rodeo.my
- NayanaAI
- JomeInvoice
- Chinapress
- Fortefi
Practical
Everything else.
- Date
- 5 September 2026, 1:00 to 6:00 PM
- Venue
- The Bookmark, APW Bangsar, Kuala Lumpur
Open in Google Maps → - Seats
- 30, capped
- Price
- RM799 per seat
Do I need to bring a laptop?
Yes — bring a laptop. Everything is built on your machine, on your own numbers, so you leave with it still running.
Do I need to be technical?
No. It's built for founders, business owners, senior managers and operators. If you know your own business well enough to say what's repeatable in it, you're ready.
Do I need a Claude account beforehand?
No. The first 30 minutes are doors, laptops and accounts — we set Claude up with you on the day so everyone builds from minute one.
How do I pay?
Message us on WhatsApp and we'll send the payment details and confirm your seat.
Where do I park?
APW Bangsar has on-site parking, with street parking around Jalan Riong. Come a little early — doors are at 1:00 PM and we start building at 1:30.
Is it refundable?
Message us on WhatsApp before you book and we'll talk it through.
Bring your laptop.
Leave with a system.
RM799 per seat. 30 seats, capped. 5 September, The Bookmark, APW Bangsar, 1:00 to 6:00 PM.
WhatsApp us to book a seatWe'll confirm your seat and send payment details on WhatsApp.